On social, good writing requires attention to detail, brevity, wit and, most importantly, attention to detail.
Every time you RT this, a turtle learns kung-fu.— Skittles (@Skittles) December 28, 2012
I hope that when Daft Punk take their helmets off, we find out they're actually Right Said Fred.— The Dolphin (@The_Dolphin_Pub) January 27, 2014
Don't cha wish your boyfriend was hot like tea?— PG tips (@PGtips) September 17, 2013
Lord Freud says something out loud that probably should have stayed in his head. If only there were a name for this kind of slip.— HaveIGotNewsForYou (@haveigotnews) October 15, 2014