Have you tried Periscope yet? Twitter’s real-time video app has only just arrived and I don’t mind telling you - live, on a video-stream - that I’m excited about it. You can feel it trying to find its defining moment, groping for that Stephen Fry stuck-in-a-lift moment that defined Twitter. Now we’d be able to see Stephen’s claustrophobia, hear him banging crazily on the doors hollering “open the f*ck up!”, share the real-time excitement as one of his fellow elevator-prisoners urinated in a corner, the trickle sliding along the lift floor towards where Stephen was sat (I wasn’t on Twitter when the lift thing happened so I’m making all this up).
Periscope has already made me laugh. I spent a very entertaining few minutes yesterday on a train from York to London watching Boring Tweeter –@b0ringtweets, famous for genius tweets like “Just texted Steve” – switching a light on and off repeatedly. Hearing his voice, which was as boring as you’d hope, made my day (well, my train journey. Well, part of it), as did the fact that he took requests. I asked him to turn the switch on and off with his little finger rather than his index finger. He did. It was as magical as it sounds.
I’ve broadcast once myself so far, when stuck with colleagues from That Lot in an Uber (other taxi firms are available). We were late for a meeting, panic was rising, the drama was on a par with Eastenders when they revealed who killed Lucy Beale (the drum moment at the end) so we decided to let the world witness it on Periscope, or at least some dude from Seattle (I call him “dude” because he was from Seattle) and another from Toronto. We didn’t have much to say ourselves but we waffled and Peri-bantered, us, Seattle and Toronto, waiting to see if this was the equivalent of Stephen Fry in that lift.
It will happen though. It’s only a matter of time before the host of a live TV show goes even more live on Periscope before the live bit on TV (believe me, we’re already working on it). As Meghan Trainor would sing if she were a social media marketing consultant: “it’s all about that real-time video interface and engagement augmentation”. Which I believe was actually the first draft of the song till they insisted on the duller “bass”.